Friday, August 1, 2008

Sales Programs

Sales Programs

Advanced Professional Selling Skills

Duration: 2 Days


In a tough competitive environment the well equipped and

successful sales professional should be able to display the

necessary technical sales competencies to win business. This

fascinating programme takes those skills and adds a new

perspective, exploring advanced communication and interpersonal

skills into the mix. This is a must for those wishing to advance

their sales skills and examine the psychology of sales.

Content includes:

- The psychology of sales

- Neurological levels of sales

- Analysis of customer perceptions - Metamodel

- Finding out what they think – Eye Accessing Cues

- Expect the unexpected ~ Buying power of the client

- Decision makers and time wasters

- Visualization skills

- Advanced communication skills

- Conscious and subconscious thinking

- Understanding powerful body language

- Build Instant Rapport

V.A.K. communication channels

- Developing a sixth sense

- Personal persuasiveness / enthusiasm

- Influencing and assertiveness in sales

Professional Selling Skills

Duration: 2 Days

This course will provide delegates with an overview of the

essential sales skills needed to be successful. They will learn how

to be prepared for any sale, deal effectively with incoming business

and help the customer identify and clarify their needs opening up

new opportunities. Highly practical in its approach the main focus

will be on core skill development covering all aspects of sales and

giving each delegate the opportunity to practise those skills.

Content includes:

- Role of the sales person

- The sales process

- Pre-Call process

- Opening the sale

- Probe / Match / Confirm / Close

- Selling features and benefits

- Preparing for the sale ~ preparation & research

- Establishing decision makers quickly

- Constructing powerful sales stories

- Selling features & benefits

- Objections or buying signal? ~ Closing the sale

- Recognising buying signals ~ asking for the order

- Powerful communication skills

Managing Key Accounts

Duration: 2 Days


Selling profitably to key accounts is the next stage in every

ambitious sales persons development. It requires certain skills that

take the salesperson further than simply ‘selling’ to customers.

This programme explores how to build the relationship and

through excellent service and good account management

consistently yield more.

Content includes:

- What is a key account?

- Identifying the key players

- Analysis of business environment

- Buying motives

- Company culture

- Understanding buyer types

- Personality profiles

- Developing relationships

- How to G.R.O.W. key accounts

- Selling & consultative selling

- Forecasting an account growth

- Negotiating outcomes

- Ensuring profitability

- Keeping the goodwill

- NLP techniques


Using NLP in Sales – A Taster

Duration: 1 Day


This programme focuses on using the tools and formulas of neuro

linquistic programming (NLP) to improve personal sales

perfomance. By using practical techniques designed to achieve

results delegates will be able to greatly influence their results and

see improvements in closing, handling objections, communication,

presentaion and personal impact.

Content includes:

- Understanding NLP, what it does and commonly held beliefs

- Developing powerful communication

- Communication channels

- Your preferred style V’s others

- Sensory acuity

- Building rapport

- Mirroring, pacing and matching

- Face to face or over the telephone

- How decisions are made ~ the 5 point guide

- Recognising the power if language and suggestive phrases

- The ‘Art’ of persuasion

- Dealing with buying signals and objections

- Creative thinking & keeping an open mind

- Closing, gaining agreement and commitment

Pharmaceutical Sales Managers Induction and Training

Duration: 7-10 Days

This programme is designed for new employees who have had no formal training on basics of Pharmaceutical Sales. The course will explore in detail the roles and responsibilities of a Pharmaceutical sales representative, complete training in Anatomy, Physiology, Microbiology, Communication skills, Rapport Building skills and the Basic Pharmaceutical Selling skills . Also the course will explore to remove limiting beliefs and barriers and give them a clear direction for success journey.

Content Includes:

- Roles and responsibilities of Pharmaceutical Sales Rep

- Anatomy, Physiology, Microbiology, Disease State Management

- Communication skills

- Rapport Building Skills

- Basic Selling Skills

· - This program is only for Pharmaceutical/Medical Industry


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